Our newest obsession: Polarn O. Pyret is in the US!

Okay, so we get excited sometimes about new finds, but this one makes us down-right giddy! Polarn O. Pyret (pronounced “poolarn oh Peeret”) is BIG in Sweden- they've been there more than 30 years. Now that the company has 130 stores in Europe, they've taken aim at the US.

So, why do we like PO.P so much? We love the bold stripes and fun prints- Check out the Wood Block Print Top for baby, the Global Theme Top for big kids, and these Vine Flower Tights for girls that we are completely lusting after!

We also love that they're super Eco-friendly! PO.P has a line that is made entirely of 100% organic cotton and it's certified to be Eco-friendly from plant to production- so it's not just good for you, it's good for the planet (we like that)! We're completely obsessed with this Garden Wrap Bodysuit for baby and the gorgeous black nursing top for mom.

Finally, we really love PO.P for their fresh outlook on clothes. They believe that kids need to be kids- so their clothes are easy for kids to get on and off. And they're comfy and durable enough for playing in! And they bring a fresh perspective about rainy days: in Sweden, the kids don't stay inside in rainy weather- they get out and play! PO.P outerwear is designed with that in mind- check out the cozy Stretch Jacket or the Wear Everywhere Winter Jacket.

Right now, Polarn O. Pyret is only available in the US through polarnopyretusa.com, but the company plans to open their first US store on the East Coast shortly. Though they are new to the US, they have definitely landed a spot on our watch list and we expect to see more from PO.P in the future.

Need more reason to try Polarn O. Pyret? FMC readers save 30% off their first order and get free shipping over $100 with the code VIP23! We love it!

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Happy Shopping!

-The FMC Team